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60% of people prefer watching video over reading text.

Home 64percent

People who view web video 64% more likely to make a purchase

Home 90percentShopping

90% of shoppers found video useful in making their purchases

Home 94percentEmail

Video increases email marketing click thru by 94%

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Facebook Users Impacted by Video Ads Even Before Viewing For A Full Second

The Facebook Marketing Science team commissioned Nielsen to analyze data on how video ads affect brand metrics. Here’s what they found. From the moment a video ad was viewed (even before one second), lift happened across ad recall, brand awareness, and purchase consideration. That means even people who never watched the video, but did see […]

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